Networking Ideas to Make You and Your Business Stand Out #49

Are you looking for networking ideas to up your networking game? Is one of your new year’s resolutions to network more? Then you’ve come to the right place. On this episode of My Biz Bestie, the social mavens are here to teach you how to reach out. Networking is imperative to growing your business but there are unwritten rules that you need to follow for it to be effective. Thankfully your favorite biz besties have navigated these waters for a while and can teach you the ins and outs of networking on social media or in real life and they can show you how to kick up those business relationships and form real connections. So listen in to episode 49 of My Biz Bestie to hear their latest networking ideas and tips to ensure that you and your business stand out from the crowd.


Don't be annoying on social media


There are many faux pas that you can make on social media. One of the most irritating ones is to friend someone solely to get them to like your business page. Not only does this not help your business page, but it is also annoying as well! Another huge turnoff that some people do is to direct message someone with the sole intention to sell them something. Have you ever had someone add you to their email list without asking you? Not only is this super spammy, but it's also illegal! Social media is a fantastic resource for networking, but you must use it wisely. What are your social media pet peeves?

TWEET THIS: Listen to this episode of #MyBizBestie to hear tips for #networking or check out Maelisa and Amber's Networking Master Class to learn how to be a networking master.

Share but don’t solicit


There is a fine line between sharing information and trying to solicit a sale. Sharing is caring, but soliciting without a relationship is just plain yucky. Before you begin soliciting clients you must first build a relationship. People don’t want to be hit up for a direct sale from everyone they meet. If you are trying to hook someone into buying something the relationship feels inauthentic. Connect with people from a place of interest in them, not solely to get people to jump into your funnel. Making connections and building relationships are what networking is all about.


Give when you are reaching out


When you reach out to someone don’t just ask what they can do for you. Build the relationship first. You have to give something before you can ask for something in return. Love him or hate him, Gary V has a great rule of thumb about asking --- give, give, give, then ask. A great way to reach out to a new contact is to highlight how you can share value. No one wants to connect with you just to talk about you, so offer up a value bomb first. If you do have a need, ask the people you already have a relationship with rather than someone you don't know. Are you trying to figure out how to reach out to someone? Listen to this episode to hear tips for networking or check out Maelisa and Amber's Networking Master Class to learn how to be a networking master.


Creative networking ideas


Reaching out doesn’t have to be so serious. You can actually have fun in the way that you connect with a new contact. If you connect with someone in a Facebook group thread and you feel that you have made a connection you can always ask if you can DM them. A virtual coffee date is a fun way to connect personally with someone online. Online networking is one thing, but how do you reach out to someone that you have met at a live event? One fun way to make an impression is to send them a short video message. This is a creative way to make a connection and really stand out from the crowd. Do you have a fun way that you have connected with people?

In this episode...

  • [2:42] A big Facebook don’t

  • [6:25] Don’t private message people to try to sell something

  • [10:29] A big LinkedIn don’t

  • [13:48] How to go about the ask

  • [16:58] Step outside your comfort zone

  • [23:05] How to follow up with someone after you meet them at a live event

  • [28:09] A recap of how to network

Resources & People Mentioned

Connect With Maelisa and Amber

Subscribe to My Biz Bestie on iTunes, Stitcher, iHeart Radio, or Spotify

Finding Your Unicorn: How to Hire the Right Person #48

Do you know how to hire the right person? We are all looking for a unicorn, that perfect person to help you with all of your needs. You know they must be out there, but how do you find the right person for the job and then keep them on? Hiring and retaining good people is a huge struggle for all business owners. If you struggle with finding the right help for your business, you’ll want to listen to episode 48 of My Biz Bestie as Maelisa and Amber share useful tips on how to hire the right person to meet all of your needs.


How to hire the right person (or find your unicorn)


Do you keep hiring people that don’t end up being a good fit? Are you sick of interviewing people that don’t have the skills you are looking for? Try to envision the perfect person. Think of their abilities, their personality, their skills. This is your unicorn. If you could find that perfect person, what would they be like? Define your unicorn. Before you even begin the hiring process write down all the characteristics that your unicorn should have. Once you have all of this written down then you can come up with the right job description.

Get creative


Get creative in the way you look for your unicorn. One of the benefits of having your own business is that you can get creative in the way that you look for a job candidate. You’re not a corporation, so use your company’s unique characteristics in your job description to let potential candidates get a feel for your company culture. You can come up with a catchy job title and create a detailed process in which people respond to the job application. This creativity does an amazing job of weeding out candidates that don’t fit your criteria. Remember, you’re not looking for someone to just cover the bare basics. You want to find someone who can do all the tasks you need and who understands your company culture. What creative ideas have you implemented in your search to hire the right person?

Clarity is key to finding your unicorn


If you are trying to find the perfect employee then you have to be absolutely clear about what you need. Be clear about your expectations, in your instructions during the application process, and come up with a well-defined interview process. Creating an entire system around the hiring process will narrow the broad field of applicants and help you discover your unicorn. What have you done to clarify your application process to help you find the right person for the job?


Interview strategies you can use


There are different interview strategies that you can use to help you hone in on the right person. Amber uses a multi-step hiring process to help her find the right people. After the initial job application, her assistant conducts a phone interview to ensure that the candidates have the qualifications that she is looking for. She then conducts a somewhat informal face to face interview which is followed by a more detailed interview where she can really assess the potential employee’s skills. What is your interview process like? Listen to this episode to hear tips on how to hire the right person for the job.

In this episode...

  • [2:12] How to find your unicorn

  • [4:38] Get creative in the way you look for your ideal candidate

  • [8:18] Money mindset can be a barrier to hiring

  • [11:08] Clarity in the job description is so important

  • [16:22] Structure in the interview process can make the candidate search a breeze

  • [20:43] How to create the right interview questions

  • [31:26] Go with your gut

  • [35:48] Define your unicorn

Resources & People Mentioned

Connect With Maelisa and Amber

Subscribe to My Biz Bestie on iTunes, Stitcher, iHeart Radio, or Spotify

 

How You Can Use Your Entrepreneur Support System to Help You Find a Biz Bestie with Jannelle Photopoulos #47

Janelle Photopoulus has an entrepreneur support system but she searching for the right biz bestie. Jannelle owns a residential interior design firm in Rhode Island. Blakely Interior Design is growing quickly and she would love to find a biz bestie to help her on her entrepreneurial journey. Jannelle loves to learn and grow personally and apply her knowledge to grow her business. She is looking for a bestie that will help her to learn more and also help to keep her accountable. Discover how she can use her entrepreneur support system to find a biz bestie on this episode of My Biz Bestie.

What made her think of looking for a biz bestie?

Jannelle met Amber and Maelisa and was intrigued by the idea of the biz bestie relationship. She has been a part of a group mastermind over the past year and although she has found a fantastic entrepreneur support system she is not sure if they are the right people to search for a biz bestie. Jannelle isn’t sure if she should look for a biz bestie within her industry or if she should look for someone outside the interior design realm. She thinks it would be wonderful to share her knowledge and skills with a biz bestie as well as to have a special person to learn from.

TWEET THIS: How do you find a #BizBestie? Listen in to this episode of #MyBizBestie to discover how to take the next step in a business relationship.

What kind of entrepreneur support system is she looking for?

Jannelle is already in a large group mastermind where she can get vulnerable with the close-knit group of women entrepreneurs. She would like to create a biz bestie relationship that meets at regular intervals. She is looking for someone with whom she can get real, but also have some fun with. She appreciates other’s feedback and support especially during those not-so-great periods of entrepreneurship. She thinks that maybe it would be best to find a biz bestie that is not in the design business since she is set in her ways in that aspect. She knows the right biz bestie can help her recognize her worth and keep her focused on her entrepreneurial mindset.

How do you find a biz bestie?

Finding a biz bestie can seem like a daunting task. Can you find someone you connect with? Can you find someone at the same stage of business? Do you have similar growth mindsets? There are so many levels of connection to consider. It can seem like there is no way to find someone that checks all the boxes. Remember, it’s ok to ‘date’ multiple people and you may not find the one. It's also important to note that there are friendships made for a reason, a season, and a lifetime. Cultivate the relationships you already have within your entrepreneur support system. Listen in to discover how to take the next step in a business relationship.

How do you ask someone to be your biz bestie?

So if you have found someone or a couple of people that you like, how do you broach the subject of the biz bestie relationship? There are several routes that you could take.

  • Ask for a virtual coffee date and see if you can connect personally and professionally.

  • Ask if they want to be accountability partners. Then from there, you can set up parameters surrounding the partnership. Then consider if that is the right kind of support you are looking for.

  • Define the relationship. At a certain point, you need to set expectations and define the support you need. Eventually, you have to define where you’re going in the relationship. Initially, it may be awkward, but then it is freeing. Sometimes it happens naturally, but sometimes it doesn’t. Do you need the structure of defining the relationship or not?

Learn how to talk to your future biz bestie by listening to Amber and Maelisa’s sage advice on this episode of My Biz Bestie.

In this episode...

  • [2:12] Janelle owns a residential interior design firm

  • [3:22] What made her want to look for a biz bestie?

  • [7:04] What kind of entrepreneur support system is she looking for?

  • [10:45] How do you find a biz bestie?

  • [22:07] How do you ask someone to be your biz bestie?

Resources & People Mentioned

Connect with Jannelle Photopoulos

Connect With Maelisa and Amber

Subscribe to My Biz Bestie on iTunes, Stitcher, iHeart Radio, or Spotify

How to Use the Enneagram in Relationships with Chrissie Wywrot #46

Do you know how to use the Enneagram in relationships? Amber and Maelisa love how much personality tests can help people learn about themselves and interact with others. Enneagram expert, Chrissie Wywrot joins the My Biz Bestie podcast to discuss this fascinating ancient tool that can help you discover more about yourself and others that are close to you. Find out more about the Enneagram and how you can use it to improve your relationships in both your personal life and in your professional life on this episode of My Biz Bestie.

What is the Enneagram?

The Enneagram actually dates back thousands of years and has been interpreted by many different people. Many think it is a personality test, but it is less about personality and more about how people are hard-wired. The Enneagram helps people understand what the ego wants and what people show to the world. There are 9 different types that are divided into 3 tri-types. The 3 tri-types are focused on the head space, the gut space, and the heart space. Discover how the Enneagram can help you bring about self-awareness.

What are the different Enneagram types?

There are 9 Enneagram types divided into a circle. Number 1 is internally focused and often hard on herself. 2’s are helpers who love to lift up others. 3’s are success-driven and often charismatic leaders. People with type 4 have great idealistic visions and strong feelings. Intellectuals with social phobias are often number 5. Type 6 includes helpers that tend toward anxiety. 7’s are thinkers that are externally focused. Do you know a leader that tends to be a bit aggressive? They may be an 8. People that hate conflict are often 9’s. Listen to this episode to see if you can discover which Enneagram type you are.

What leads to the differences between people with the same number?

You may be thinking, how can these 9 different personality types describe everyone in the world. Well, the magical thing about the Enneagram is the way the types connect with the other numbers. There are many components that go along with people’s personalities and their Enneagram numbers. The numbers on either side of your Enneagram number are called the wings and the relationships across from your number are the arrows. Do you know your Enneagram number? How do you use it to better your relationships?

Discover how to use the Enneagram in relationships

Learning the Enneagram is an incredible journey in self-awareness. The numbers aren’t simply personality types but ways to understand how to manage your natural tendencies. Learning your number and that of those close to you is a great way to begin to use the Enneagram in relationships. It is a journey to figure it out and how you can grow and change as a person. Are you looking to understand why you do what you do or how you can relate to others? Find out how to use the Enneagram to improve your relationships on this episode of My Biz Bestie.

In this episode...

  • [3:12] What is the Enneagram?

  • [5:03] What are the different Enneagram types?

  • [12:01] There are 9 levels of health within each number

  • [16:22] What leads to the differences between people with the same number?

  • [23:54] Learning the Enneagram is a great way to understand relationships

  • [32:47] How can people learn more about the Enneagram?

Resources & People Mentioned

Connect with Chrissie Wywrot

Connect With Maelisa and Amber

Subscribe to My Biz Bestie on iTunes, Stitcher, iHeart Radio, or Spotify

How a Business Support System Helped to Redefine Wealth with Patrice Washington #45

Patrice Washington is a personal finance expert who started the Redefining Wealth podcast with the help of her business support system. She always knew that money was about more than material possessions. Her work with countless one-on-one clients taught her that a relationship with money is actually about personal well-being. Patrice teaches the masses how to move from debt management to money mastery. Personal finance expert, author, speaker, and Redefining Wealth Podcast host, Patrice Washington joins this episode of My Biz Bestie to discuss money mindset, business support systems, and so much more. Listen to this episode to learn how important having a business support system is for growing a business.

Learning how to ask for help

After being raised by strong, independent women independence came naturally to Patrice, but asking for help didn’t. Her fiercely independent ways didn’t help her grow her business or in her personal life because she didn’t understand how to accept support. It took hours of therapy for her to peel back the layers and to learn how to give herself permission to receive support from others. Now that she understands that other people’s expertise and assistance can really help her business grow she has been able to scale her business. Learn how Patrice learned how to change her narrative and how that led to business growth.

Who supports and challenges Patrice Washington?

Patrice loves the support her husband gives her but she admits that he is the last one to challenge her to rise up and make the most of her business. Spouses often make fantastic cheerleaders, but they are often not the best coaches. She attributes the encouragement of her business support system to her pivot in creating the business model that she has today. Her business support system includes a group of 7 women entrepreneurs that meet through biweekly calls, a group chat, and a live meet up a couple times a year. She knows that once she speaks her goals aloud, her business support system will hold her accountable. Who holds you accountable for your business goals?

No matter how successful she is, Patrice is still a work in progress

Patrice Washington knows quite a bit about self-improvement. After trying for years to figure everything out on her own and struggling with low self-esteem she learned to seek help. She knows that the story you tell yourself can be the one that holds you back the most. She feels that the most dangerous place to be mentally is when you think you’ve mastered something. That’s when you stop putting in the effort to improve. Patrice understands that no matter how successful she is, she will always be a work in progress. How do you reevaluate your progress and make lasting self-improvements?

How did her business support system help her pivot?

Despite all her success as a personal finance expert, Patrice Washington was unsure of how to pivot her business. Self-doubt crept in--would people listen to her if she broadened her horizons to discuss money mindset issues? Her husband thought it was a great idea, but it wasn’t until she felt the support of her business support system that she found the confidence to rebrand her image and begin the Redefining Wealth podcast. Listen to this episode to hear how having a business support system can change your outlook and help you redefine your business.

In this episode...

  • [2:12] Who is Patrice Washington?

  • [5:15] Money affects every part of your life

  • [12:39] What has she learned as a business owner?

  • [15:33] No matter how successful she is she is still a work in progress

  • [21:10] Who supports and challenges her?

  • [30:52] How she taught her daughter that material possessions don’t define wealth

  • [35:33] Her business support system helped her pivot

Connect with Patrice Washington

Connect With Maelisa and Amber

Subscribe to My Biz Bestie on iTunes, Stitcher, iHeart Radio, or Spotify

How to Deal with Perfectionism in Your Life and Business #44

Learn how to deal with perfectionism on this episode of My Biz Bestie. Do you struggle as a perfectionist? Amber is a recovering perfectionist, and although she claims that she has zero f***s to give, occasionally her perfectionist tendencies get the better of her. You can be a perfectionist and learn how to not have everything perfect 100% of the time. On this episode, you will learn helpful tips on how to deal with perfectionism and strategies you can use to improve your work and yourself.

There is a fine line between professional looking work and being perfect

Even if you struggle with perfectionism you can still appreciate something that looks professional and polished and you can learn to accept that it is not perfect. However just because something isn’t perfect doesn’t mean that it is unprofessional. Your work should still continue to be good. What is important is that the content is excellent but it is ok if the packaging needs a bit of a shine. If you feel overwhelmed, hiring someone to do something to help out is a great way to eliminate the pressure of being overworked. Where do you draw the line between perfectionism and professional?

Timing is everything

We all have times of day when we are at our optimal performance. When is yours? It is important to know when you are not going to be your best and make sure that you don’t schedule important work during this time. It feels awful when you don’t present your best work to the world. One way to ensure that you are working on something during your best time is to prioritize and decide what you need to focus on during different times of the day. How do you deal with scheduling your work? Listen to this episode to hear how knowing your optimal time of day can help you do your best work.

How to deal with perfectionism when you are also a procrastinator

There is a terrible paradox that perfectionists frequently procrastinate. This is due to the fact that they are worried that they won’t do their best work so they keep putting things off and they end up sabotaging themselves. When you don’t give yourself time to truly prepare then you certainly don’t do your best work. There are some things that you can do your best work at the last minute, but there are other things that need plenty of preparation. This is when it is important to prioritize your time and decide what you need to focus on. Sometimes you can’t just power through and get things done. There are some projects that won’t wait until the last minute. Let us know how you deal with your perfectionism in the comments!

Do you let self-talk bring you down?

One area that is the most challenging for the perfectionist is self-talk. If a perfectionist misses a deadline or does less than optimal work then they can beat themselves up. Rather than beating yourself up over something that was less than perfect, think about how you could have done better. Learn how to set yourself up for success the next time. There is no shame in not doing your best work, just try and learn from your mistake and move forward. You can use your inner circle or biz bestie to help give you honest feedback so that you can learn from your mistake.

In this episode...

  • [1:12] There is a fine line between perfectionism and having it look professional

  • [6:04] Know when you are not going to be your best

  • [10:22] Perfectionists are often procrastinators

  • [14:44] Know your optimal times of day

  • [18:44] Are you letting self-talk bring you down?

  • [21:42] Timing matters

  • [25:33] Having a community can help

Connect With Maelisa and Amber

Subscribe to My Biz Bestie on iTunes, Stitcher, iHeart Radio, or Spotify

Building Business Relationships Through Social Media and Networking with Eboni Harris and Eliza Boquin #43

Have you ever wondered if you building business relationships through social media could actually lead somewhere? Eboni Harris and Eliza Boquin were curious if they were the only minority therapists in Houston. After meeting each other through social media they knew they had to meet in person. A short time later they knew that there must be more therapists of color. Their first happy hour event for therapists of color was attended by a surprising number of guests and they knew they were on to something. Both Eboni and Eliza share a passion for spreading mental health awareness in minority communities and have created a podcast, a national directory of therapists, and a networking community. Listen to their story on this episode of My Biz Bestie.

How they built their business relationship through social media and networking

Their biz bestie love story is pretty amazing since they are the first My Biz Bestie interviewees who actually met through social media. Finding other black and brown therapists was a challenge. Both Eliza and Eboni are relationship therapists in Houston with a passion for changing the face of therapy. Although only one of them thrives in the networking environment they both understand the power of networking which is why they have created networking events to connect therapists of color.

How did they work out the logistics of how to partner together?

The besties agree that it helped that they were not friends first before starting their partnership. They were both businesswomen first and foremost and understood that they were filling a valuable niche in their community. Both were very clear in their expectations from the getgo and laid out a contract from the beginning. They attribute their successful partnership in their communication skills and the fact that they are both therapists who understand the importance of clarity. Listen to Eliza and Eboni discuss the importance of communication in their bestie relationship and in their business on this episode of My Biz Bestie.

How do they communicate?

As biz besties that are also biz partners, they have different communication channels for different types of communication. If they are just chatting socially they text. Eboni and Eliza love using Slack, Trello, and Dropbox to communicate business needs. They find the different channels in Slack to be helpful for arranging chat topics. Trello can be fun and pretty, especially for those that are visually inclined. They also schedule a weekly meeting where they go over their goals for the week and discuss the previous week’s happenings. How do you communicate with your biz bestie?

How do they encourage others to find community?

These ladies are passionate about finding community. They know that their relationship helps them balance their strengths and push each other to be their best. They have learned from each other and challenge each other to do better. Their advice to others is to test the waters of a relationship first. Also, if a relationship isn’t there, then create it. Many people are out there sitting on the sidelines afraid to put themselves out there. Sometimes you have to be the one to make the first move. Are you ready to make a move and find your biz bestie? If so, check out the My Biz Bestie Networking Master Class. This class could help you find the biz bestie you’ve been waiting for.

In this episode...

  • [1:34] How did they meet?

  • [6:35] When decide to begin building business relationships through networking

  • [10:15] How do they figure out how to partner together?

  • [12:27] How do they schedule communication?

  • [18:57] No matter how different they are their core values are the same

  • [24:44] They even promote healing in other ways

  • [27:58] What kind of systems to they use to communicate?

  • [32:04] How to find community?

Resources & People Mentioned

Connect with Eboni Harris and Eliza Boquin

Connect With Maelisa and Amber

Subscribe to My Biz Bestie on iTunes, Stitcher, iHeart Radio, or Spotify

 

What are the Group Norms in Your Squad? #42

Have you ever been a part of a group and wondered why you were so disappointed by it? Maybe you were in a paid business group and felt that others discussed their personal lives too much, or not enough. When others don’t live up to expectations this can be a source of disappointment. On this episode of My Biz Bestie, Maelisa and Amber put on their psychologists’ hats to discuss group norms and why they are important to creating the right inner circle. If you have ever been a part of a group you will want to listen to this episode to help you understand how expected norms affect the group experience.

What are the rules of your tribe?

You use group norms every day without even thinking about it. Group norms are an unspoken and unwritten set of social rules that govern the behavior in any given group. They are based on the type of group and differ based on the different social situations that the group is involved in. These unwritten rules guide the tribe, squad, posse, or group and lead to the expectations within. You can feel when someone is out of place when they aren’t meeting the expectations or following the norms. Think of some different groups you are in, how do your expectations of it vary based on the differing group norms?

TWEET THIS: What are the rules of #YourTribe? Listen to this episode of #MyBizBestie to explore the group norms of your #InnerCircle.

What are ways to think about squad rules to get your expectations met?

People often join business groups, paid masterminds, or networking groups based on an understanding of perceived group norms. To have your expectations met you need to have clearly defined rules that you understand. When the rules seem like they aren’t being followed it can lead to conflict and disappointment. Conflict is really an expectation that is not being met. If your expectations aren’t being met this can cause a personal crisis and lead to doubt as to why you are in the group in the first place. Have you ever left a group when you discovered that it didn’t meet your expectations?

How to get the best value out of your group

If you are interested in joining a paid mastermind or networking group then you need to be intentional about what you are doing. When you are not thinking about the social norms of the organization then you are setting yourself up for disappointment. One way to be clear about the norms is to simply ask what the rules are. You will get more value out of the group if you are able to express what your expectations are. Be thoughtful about what you are looking for and what you expect. Clearly defined expectations help to prevent hurt feelings or disappointment later on. Listen to this episode to hear more about how you can get the most value from your tribe.

Evaluate the norms of your squad

If you wonder why you are feeling disconnected from the tribe or if you are disappointed in the group you may want to consider whether the group norms are right for you. Get clear on what exactly they are and evaluate whether they are right for you and your goals. You don’t want to be a part of a tribe where you expect one thing and then it doesn’t happen. You will get more value out of the group if you are able to express what your expectations are. If you are looking to expand your network and open yourself to more opportunities then take a peek at the My Biz Bestie Networking master class. It could be exactly what you need to find your ideal squad.

In this episode...

  • [2:02] What are the rules of your tribe?

  • [4:38] What are ways to think about squad rules to get your expectations met?

  • [6:42] An example of boundaries

  • [9:55] How to get the best value out of your group

  • [19:46] Evaluate the norms of your squad

  • [24:02] Deciding whether to stay or leave the group

Resources & People Mentioned

Connect With Maelisa and Amber

Subscribe to My Biz Bestie on iTunes, Stitcher, iHeart Radio, or Spotify